October 27, 2025

Welcome Back,

Hi there

Good morning! In today’s issue, we’ll dig into the all of the latest moves and highlight what they mean for you right now. Along the way, you’ll find insights you can put to work immediately

— Ryan Rincon, Founder at The Wealth Wagon Inc.

Today’s Post

How to Know Your Startup Idea Actually Works (Before You Build It All)
You might have a great idea: “What if I build an app that helps freelancers find cheap healthcare?” But great ideas don’t always mean great businesses. The real key is validation — figuring out if people need your solution and if you can actually build something they’ll use and pay for. Then comes the goal of product–market fit: when your product meets the market’s needs so well that growth becomes easier.

Let’s walk through how you can validate your startup idea and move toward product–market fit (PMF).

Step 1: Understand the problem you’re solving

Before building, ask: who has this problem? How bad is it? What are they doing today to solve it?

• Talk to real people. Ask open-ended questions:

“What’s the hardest part about ____ for you?”

• Avoid asking if your idea is “cool”; instead ask whether they’d pay or use something to fix their pain. According to one guide: if people won’t talk, it might mean the problem isn’t big enough.

• Write down your assumptions. What you think is true might turn out wrong. A good framework: define the target problem → test it.

Tip: Keep the conversation simple. Skip fancy pitch language. Just listen.

Step 2: Build a small test (prototype, landing page, mock-up)

Once you’ve talked to enough people and feel the pain is real, it’s time to test whether your idea works.

• Create a minimum viable product (MVP): the smallest version of your idea with just enough features to test whether people like it.

• Or set up a landing page: describe your idea, collect emails or sign-ups, see who’s interested and why.

• Ask: are people willing to move beyond “sounds good” into “yes, I’ll try it / pay for it”? That is a strong early signal.

Why this matters: Many startups fail because they built something nobody wanted. Validating early avoids that.

Step 3: Test for Product–Market Fit (PMF)

After early validation, the goal becomes PMF. That means your product fits the market so well that users love it, tell others, and your growth can accelerate.
Here’s how to know you’re moving toward PMF:

• Your users say they’d be very disappointed if your product stopped.

• You see increasing retention: people come back often.

• You see positive word-of-mouth or referrals.

• Your acquisition doesn’t rely solely on huge marketing spend; users help bring more users.

• You measure and track key metrics: churn rate, retention, growth of active users, NPS (Net Promoter Score).

As one framework puts it: know your customer, test early, iterate fast.

Step 4: Iterate and adapt — don’t assume you’re done

Reaching PMF is not a one-time switch. Markets change. User needs evolve.

• Use the feedback and data you collect to refine your product.

• Prioritize features based on what matters most to customers — not what sounds cool.

• Be willing to pivot (change direction) if the feedback says you’re off target.

• When you notice drop-offs or that fewer users are “very disappointed” your product is gone → pay attention. It might mean you’ve lost fit.

Quick checklist for your startup today

• Did I speak with at least 5–10 potential customers this week?

• Do I know what problem they face, and how they currently solve it?

• Do I have a minimal version (MVP or landing page) ready to test interest?

• Do I have metrics set up: retention, churn, user satisfaction?

• Did I plan how I’ll iterate based on what users tell me?

Final thought

Your idea might be exciting, but the world doesn’t care about ideas — it cares about problems solved. Focus your startup journey on:

1. fully understanding the pain → 2. testing your solution → 3. finding fit with the market → 4. iterating and growing.
   If you do this right, you’ll build something people truly want — and that gives your startup real chance to succeed.

Go out there, talk to people, test your concept, measure the fit, and refine until you’ve got something worth building. You’ve got the drive. Now make sure the market has the need.

That’s All For Today

I hope you enjoyed today’s issue of The Wealth Wagon. If you have any questions regarding today’s issue or future issues feel free to reply to this email and we will get back to you as soon as possible. Come back tomorrow for another great post. I hope to see you. 🤙

— Ryan Rincon, CEO and Founder at The Wealth Wagon Inc.

^_Disclaimer: This newsletter is for informational and educational purposes only and reflects the opinions of its editors and contributors. The content provided, including but not limited to real estate tips, stock market insights, business marketing strategies, and startup advice, is shared for general guidance and does not constitute financial, investment, real estate, legal, or business advice. We do not guarantee the accuracy, completeness, or reliability of any information provided. Past performance is not indicative of future results. All investment, real estate, and business decisions involve inherent risks, and readers are encouraged to perform their own due diligence and consult with qualified professionals before taking any action. This newsletter does not establish a fiduciary, advisory, or professional relationship between the publishers and readers.